Retiring real estate on Google Maps

It seems that Google is discontinuing their real estate system on Google maps. We have mixed feelings about Google dropping the service, but believe one of the main reasons is as Google stated “the proliferation of excellent property-search tools on real estate websites.” Consumers are more interested in searching for a home using a local brokerage website and groups like Onboard Informatics are making strides forward in advanced searching capabilities focused around a lifestyle rather than number of bedrooms and a price.

At Google one of our key philosophies is to take risks and to experiment. To that end, in July 2009 we announced the ability to find property for sale or rent directly on Google Maps. This is one of the “search options” next to the search box on Google Maps, and is currently available in the US, Australia, New Zealand, the UK and Japan.

In part due to low usage, the proliferation of excellent property-search tools on real estate websites, and the infrastructure challenge posed by the impending retirement of the Google Base API (used by listing providers to submit listings), we’ve decided to discontinue the real estate feature within Google Maps on February 10, 2011.

See the full article at: http://google-latlong.blogspot.com/2011/01/retiring-real-estate-on-google-maps.html

Written By: Alex Camelio (13 Posts)

Alex Camelio is the Co-Founder and President at Barcode Publicity. After graduating from Syracuse University he worked as the Director of Operations for a New York City based tech firm. Upon recognizing the impending boom in mobile technology, Alex formed a company with the core goal of implementing mobile marketing strategies focused on specific industries, with real estate as the primary focus. By building a team of industry partners, mobile development experts, and a passionate sales force, Alex created one of the premier mobile technology firms in North America.


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